PRIVACY SETTINGS PAGE

 

Privacy Policy

Effective Date: July 1, 2026
Last Updated: July 15, 2026

The BAMA Parents & Alumni Club (“BAMA Parents Club,” “Club,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit BamaParentsClub.com (the “Website”), register for membership, access your account, communicate with us, or use services and benefits associated with the Club.

The BAMA Parents & Alumni Club is a hotel membership and loyalty program associated with Homewood Suites by Hilton Tuscaloosa Downtown. Membership may provide eligible members with hotel discounts, food and beverage credits, advance booking opportunities, special offers, and other benefits, subject to applicable program terms, hotel availability, and reservation restrictions.

By using the Website or submitting information through it, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We collect information you provide directly, information collected automatically when you use the Website, and limited information received from participating hotels and service providers.

Information You Provide

When you register for membership, create or manage an account, submit a form, or contact us, we may collect:

  • First name
  • Last name
  • Spouse’s name
  • Email address
  • Telephone number
  • Mailing address
  • University graduation year or anticipated graduation year
  • Parent, alumni, or other membership status
  • Information about how you heard about the Club
  • Username, password, and other authentication information
  • Communication and marketing preferences
  • Questions, comments, requests, or other information included in messages
  • Other information you voluntarily provide

When you provide information about a spouse or another individual, you are responsible for ensuring that you are authorized to provide that information.

Membership and Hotel Stay Information

To administer Club benefits, we may collect or receive limited information concerning:

  • Membership status
  • Membership enrollment date
  • Eligible hotel stays
  • Arrival and departure dates
  • Participating hotel
  • Discount eligibility
  • Food and beverage credits
  • Advance booking eligibility
  • Offers or benefits used
  • Complimentary or promotional benefits
  • Reservation or confirmation information
  • Communications relating to your stay or membership

Hotel reservations and payments are generally processed by Hilton or another reservation provider. We do not ordinarily collect or store complete payment-card information through BamaParentsClub.com.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically through server logs, cookies, browser storage, and similar technologies, including:

  • Internet Protocol address
  • Browser type
  • Device type
  • Operating system
  • Referring website or source
  • Pages visited
  • Links clicked
  • Date and time of access
  • Approximate geographic location
  • Website interactions
  • Account login and session information
  • Cookie-consent preferences
  • Form security and fraud-prevention information

This information helps us operate, secure, analyze, and improve the Website.

2. How We Use Personal Information

We may use personal information to:

  • Create and administer membership accounts
  • Confirm membership eligibility
  • Authenticate account logins
  • Provide Club discounts and benefits
  • Track eligible stays and program benefits
  • Administer food and beverage credits or advance booking opportunities
  • Maintain and update member records
  • Respond to questions and customer service requests
  • Process requests submitted through Website forms
  • Send account, membership, security, and service notices
  • Send information about Club benefits, participating hotels, events, rates, and promotions
  • Personalize the Website and membership experience
  • Measure Website traffic and performance
  • Understand how visitors find and use the Website
  • Maintain Website and account security
  • Prevent spam, fraud, misuse, and unauthorized access
  • Diagnose technical problems
  • Improve the Website and membership program
  • Enforce program terms and Website policies
  • Comply with legal, accounting, regulatory, and contractual requirements
  • Protect the rights, safety, and property of members, participating hotels, service providers, and others

We may create aggregated or de-identified information that does not reasonably identify an individual. We may use that information for reporting, analytics, planning, and business operations.

3. Membership and Marketing Communications

By joining the Club, you may receive operational communications concerning:

  • Your membership account
  • Account security
  • Membership status
  • Hotel reservations
  • Club discounts
  • Program benefits
  • Advance booking opportunities
  • Changes to the membership program
  • Requests you have submitted

We may also send promotional communications concerning participating hotels, Club benefits, University of Alabama events, Tuscaloosa-area activities, special rates, and related offers.

You may unsubscribe from promotional emails by using the unsubscribe link included in the message or by contacting us.

Unsubscribing from promotional communications will not prevent us from sending necessary account, security, reservation, membership, or service-related messages.

We will not send automated promotional text messages unless you have provided any consent required by applicable law. Standard message and data rates may apply to text messages you request or authorize.

4. Cookies and Similar Technologies

We use cookies and similar technologies to:

  • Maintain member login sessions
  • Authenticate users
  • Remember cookie-consent choices
  • Protect forms from spam and abuse
  • Provide Website security
  • Determine browser emoji support
  • Measure Website traffic
  • Understand how visitors interact with the Website
  • Display maps and location information

Additional information is provided in our Cookie Policy.

Where required, nonessential analytics technologies will be activated only after you provide consent through our cookie-consent controls.

5. Google Analytics

We use Google Analytics to understand how visitors find and use the Website.

Google Analytics may collect information such as:

  • Page views
  • Website interactions
  • Referring sources
  • Browser type
  • Device type
  • Operating system
  • Approximate location
  • Cookie identifiers
  • IP-address information
  • Session and usage information

We use this information to measure Website performance, identify technical problems, and improve Website content and membership services.

We do not intend to send registration fields such as names, email addresses, telephone numbers, spouse names, mailing addresses, or graduation years to Google Analytics.

Google processes analytics information according to its own privacy practices and the settings applied to our Google Analytics account.

6. Google reCAPTCHA

The Website may use Google reCAPTCHA to protect registration, login, contact, and other forms from spam, automated submissions, fraud, and abuse.

reCAPTCHA may evaluate information about your device and interaction with the Website, including:

  • IP-address information
  • Browser and device information
  • Mouse or keyboard interactions
  • Time spent on a page
  • Cookies previously placed by Google
  • Other information used to evaluate whether a visitor is a person or an automated system

Information processed through reCAPTCHA is subject to Google’s applicable privacy policy and terms.

7. Google Maps

The Website may use Google Maps to display the location of the participating hotel or nearby places.

When a Google Map is loaded, Google may receive:

  • IP-address information
  • Browser and device information
  • Approximate or precise location information, depending on device settings
  • Map interactions
  • Cookie or device identifiers

Google’s policies govern information collected directly through Google Maps.

Where required by applicable law or Website configuration, Google Maps may be blocked until the visitor provides consent.

8. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients.

Participating Hotels and Program Administrators

We may provide membership and contact information to:

  • Homewood Suites by Hilton Tuscaloosa Downtown
  • The hotel’s owners or management company
  • Club administrators
  • Employees or contractors responsible for administering membership benefits
  • Other participating hotels added to the Club program

This information may be used to verify membership, provide discounts, administer benefits, track eligible stays, respond to requests, and support the membership program.

Hilton and Reservation Providers

When you select a booking link, you may be redirected to Hilton or another third-party reservation provider.

Information you submit on the reservation provider’s website is collected and processed under that provider’s privacy policy and terms.

The Club or participating hotel may receive limited reservation and stay information when necessary to:

  • Confirm membership eligibility
  • Apply a member rate
  • Administer Club benefits
  • Track eligible stays
  • Respond to reservation questions
  • Resolve a membership or benefit issue

We do not control Hilton’s or another reservation provider’s privacy, security, or payment-processing practices.

Service Providers

We may disclose personal information to companies providing services on our behalf, including:

  • Website hosting
  • Database management
  • Account authentication
  • Website development and maintenance
  • Email delivery
  • Customer support
  • Analytics
  • Cybersecurity
  • Spam and fraud prevention
  • Data backup and storage
  • Membership administration
  • Hotel management support

Service providers are permitted to process personal information only as necessary to provide services to us or as otherwise permitted by law.

Legal and Safety Disclosures

We may disclose information when reasonably necessary to:

  • Comply with a law, regulation, subpoena, court order, or legal process
  • Respond to a government or regulatory request
  • Investigate suspected fraud, abuse, or illegal activity
  • Protect Website and account security
  • Enforce membership terms or Website policies
  • Protect the rights, safety, and property of the Club, members, participating hotels, service providers, or others

Business Transfers

Personal information may be transferred in connection with:

  • A sale of the participating hotel
  • A hotel management change
  • A transfer of the Club program
  • A merger or acquisition
  • A reorganization
  • A financing transaction
  • A sale of business assets
  • A similar business transaction

Where required, we will provide notice of material changes affecting the handling of personal information.

9. No Sale of Personal Information

We do not sell member personal information or membership lists for monetary compensation.

We do not knowingly disclose personal information to third parties for their independent cross-context behavioral advertising purposes.

We may disclose information to participating hotels, hotel management companies, program administrators, and service providers as described in this Privacy Policy. These disclosures are made to operate and support the Club and are not treated by us as sales of personal information.

If our practices materially change, we will update this Privacy Policy and provide any notices or choices required by applicable law.

10. External Websites and Services

The Website may contain links to:

  • Hilton
  • The University of Alabama
  • Restaurants and attractions
  • Social media platforms
  • Mobile application stores
  • Travel websites
  • Event websites
  • Other third-party services

We do not control the privacy or security practices of these third parties. Information you provide directly to them is governed by their policies and terms.

A link from the Website does not mean that we control or assume responsibility for the third party’s handling of information.

11. Mobile Application

The Website may provide links to the University Clubs mobile application.

The mobile application may allow members to:

  • Create or manage a profile
  • Track eligible hotel stays
  • Review membership benefits
  • Access local information
  • Participate in discussion boards
  • Upload or submit photographs
  • Communicate with other users
  • Book hotel stays

The mobile application may be operated or supported by a separate service provider and may have a separate privacy policy.

This Privacy Policy applies to information collected through BamaParentsClub.com unless expressly stated otherwise.

Members should review the mobile application’s privacy notice before registering, submitting photographs, or using social or discussion features.

12. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against:

  • Unauthorized access
  • Loss
  • Misuse
  • Alteration
  • Improper disclosure
  • Destruction

These safeguards may include encrypted connections, account authentication, access controls, system monitoring, backups, and restrictions on access to member information.

No website, database, or electronic transmission method can be guaranteed to be completely secure.

You are responsible for protecting your password and notifying us if you believe your membership account has been accessed without authorization.

We will never ask you to send your password, Social Security number, or complete payment-card information through ordinary email.

13. Data Retention

We retain personal information for as long as reasonably necessary to:

  • Maintain your membership
  • Provide Club benefits
  • Track eligible stays
  • Respond to requests
  • Maintain business records
  • Prevent fraud and abuse
  • Resolve disputes
  • Enforce agreements
  • Comply with legal, accounting, regulatory, and contractual requirements

Retention periods may vary depending on the information and the reason it was collected.

When personal information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it, subject to applicable legal and operational requirements.

14. Your Privacy Choices and Rights

Depending on where you reside and the laws applicable to us, you may have the right to request that we:

  • Confirm whether we maintain personal information about you
  • Provide access to certain personal information
  • Correct inaccurate information
  • Update your account or contact information
  • Delete certain personal information
  • Provide a portable copy of certain information
  • Explain the categories of information we collect and disclose
  • Stop sending promotional communications
  • Review or appeal a decision concerning a privacy request

You may be able to update some information through your membership account.

To submit a request, contact us using the information in the “Contact Us” section below. Clearly describe your request and provide enough information for us to locate the applicable membership account.

We may need to verify your identity before completing a request. Verification may include confirming your email address, telephone number, account information, or other information associated with your membership.

You may use an authorized agent where permitted by law. We may request documentation showing that the agent is authorized to act on your behalf.

We will not unlawfully discriminate against you for exercising an applicable privacy right.

Certain information may be retained where necessary to:

  • Comply with law
  • Complete a requested transaction
  • Maintain account and Website security
  • Prevent fraud
  • Enforce agreements
  • Establish, exercise, or defend legal claims

15. California and Other State Privacy Information

Residents of California and certain other states may have rights concerning:

  • Access to personal information
  • Correction of inaccurate information
  • Deletion
  • Data portability
  • Information about categories of data collected and disclosed
  • Opting out of certain sales, sharing, or targeted advertising
  • Appealing certain privacy-request decisions

These rights apply only when the relevant state law applies to us and may be subject to legal exceptions.

We do not sell personal information for monetary compensation. We do not knowingly sell or share the personal information of individuals under 16 for targeted advertising.

Residents may submit an applicable request using the contact information below.

16. Children’s Privacy

The Website and Club are intended for adults, including parents, guardians, alumni, and hotel guests.

We do not knowingly collect personal information directly from children under 13.

A parent or guardian may provide limited information associated with a student or family member in connection with the adult’s membership. Members should not submit a child’s:

  • Social Security number
  • Health information
  • Educational records
  • Financial information
  • Passwords
  • Other unnecessary sensitive information

If we learn that we collected personal information directly from a child under 13 without legally required parental consent, we will take reasonable steps to delete it.

A parent or guardian who believes a child has submitted personal information may contact us.

17. Information Concerning Other Individuals

When you provide information about a spouse, family member, student, or another individual, you represent that you are authorized to provide the information.

You should provide only information reasonably necessary to establish or administer your membership.

18. United States Processing

The Website and membership program are operated in the United States.

Personal information may be stored and processed in the United States, where privacy laws may differ from those of another country.

By using the Website from outside the United States, you understand that your information may be transferred to and processed in the United States, subject to applicable law.

19. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in:

  • Website functionality
  • Membership benefits
  • Participating hotels
  • Service providers
  • Technology
  • Data practices
  • Legal requirements

The updated policy will be posted on this page with a revised “Last Updated” date.

Where required, we may provide additional notice through the Website, cookie banner, membership account, or email.

20. Contact Us

For questions, concerns, account updates, deletion requests, or other privacy requests, contact:

BAMA Parents & Alumni Club
Homewood Suites by Hilton Tuscaloosa Downtown
2451 Jack Warner Parkway West
Tuscaloosa, Alabama 35401

Telephone: (205) 349-2727
Email: bamaparentsclub@vistahost.net

Please include “Privacy Request” in the subject line of an email and describe the nature of your request.

Do not send passwords, Social Security numbers, complete payment-card information, or other highly sensitive information by email.

Congratulations on locating the premier hotel club for parents and alumni of the University of Alabama. Roll Tide!

    bamaparentsclub@vistahost.net

LOCATION


Homewood Suites by Hilton Tuscaloosa Downtown
2451 Jack Warner Parkway West
Tuscaloosa, Alabama 35401, USA
Phone: +1-205-349-2727

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